ilips – From Concept to a Strong Digital Experience.


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ilips – From Concept to a Strong Digital Experience.


Smart Solutions for Complex Construction with a Strong Digital User Experience

Ilips, part of BauWatch, is an innovative product in construction logistics that contributes to more efficient and safer work processes. With real-time insights into material availability, Ilips helps construction companies optimize logistics flows and minimize delays. The solution supports the entire workflow—from planning and execution to monitoring—making projects more manageable and predictable.

With Ilips, you maintain control over budget and quality, while easily setting up a project in just 10 minutes. The platform is ISO 9001 & 27001 certified, ensuring high standards of quality and security. Additionally, Ilips allows you to add your own construction drawings and attachments, making all relevant documentation readily available. By optimizing processes, Ilips helps reduce CO₂ and nitrogen emissions and ensures that all stakeholders are perfectly aligned with project objectives.

Company: Endeavour
Client: ilips
Year: 2023


Challenge

My role in this project was to translate a new brand and product into a compelling digital experience from the ground up.

Starting with only a brand manual, a logo, and a set of brand colors, I was responsible for shaping the entire digital experience. This included defining the design language, crafting a user-friendly interface, and ensuring a seamless brand experience across all digital touchpoints. I worked closely with stakeholders, developers, and content creators to transform abstract guidelines into a cohesive, engaging, and functional digital presence.

From wireframes to high-fidelity designs, I focused on usability, aesthetics, and consistency, ensuring the product not only aligned with the brand vision but also delivered an intuitive and engaging experience for users.


Innovation in Visual Design
During the design process, I discussed with the client the possibility of implementing a custom hero video on the homepage. This video not only needed to reinforce the brand identity but also illustrate the different phases where ilips adds value for construction companies. The final choice was a 3D-rendered video that seamlessly aligns with the innovative nature of ilips. This powerful visual element enhances the website's appeal and creates a compelling and impactful first impression by showcasing key benefits such as material availability insights, planning and monitoring, budget and quality control, and the reduction of CO2 and nitrogen emissions.

ilips - Smart solutions for complex construction.

With ilips, you have control over logistical challenges in construction. The key benefits include:

  • Insights into material availability

  • Planning, execution, and monitoring

  • Control over budget and quality

  • Set up a project in just 10 minutes

  • ISO 9001 & 27001 certified

  • Add your own construction drawings and attachments

  • Reduce CO2 and nitrogen emissions

  • Ensure everyone is aligned with project objectives

  • Flexible and adaptable

  • User-friendly interface

  • ilips is part of BauWatch


Result
The final result is a modern, user-friendly, and visually appealing website that reflects the essence of ilips. Thanks to close collaboration and an iterative design process, we have created a digital experience that is both functional and aesthetically compelling. The combination of an intuitive interface and powerful visual storytelling ensures that ilips stands out in the industry.